Church Printed Material Strategy - Communication Channel Breakdown

Today we’re continuing our series on church communication channels by diving into the world of printed materials. From flyers and bulletins to building signage, printed materials offer unique advantages that digital channels can’t always match. In this video, I explore the pros and cons of using printed materials in your church's communication strategy. I’ll discuss the guaranteed deliverability of physical items and how signage can create a lasting impression. However, I'll also touch on the challenges, like limited space and the higher costs associated with printed materials compared to digital options. I’ll share tips on how to effectively use signage and printed materials in your church—especially when it comes to helping new visitors navigate your space and communicate your church’s culture.

Whether you're considering a refresh of your church's signage or looking to incorporate printed materials into your communication plan, this video has you covered.

If you’ve got creative ways you’re using printed materials in your church, drop a comment below—I’d love to hear about it! Don’t forget to check out the other videos in this series,

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