In this video, we're diving deep into mobile apps as a communication channel for churches. If you've been considering launching a mobile app or are curious about how to optimize your existing one, this video is for you.

In this video, I’ll break down: The pros of using email, including its flexible design, great deliverability, and direct call-to-action capabilities. The cons of email communication, such as the need for collecting email addresses and requiring specialized software. Tips on how to effectively use email, tailored to the size of your church—from small church plants to growing congregations.

Today we’re continuing our series on church communication channels by diving into the world of printed materials. From flyers and bulletins to building signage, printed materials offer unique advantages that digital channels can’t always match.

In today’s video, we’re diving into the world of paid ads and how they can play a crucial role in your church's communication strategy.

In this video, I break down the pros and cons of using text messaging to connect with your congregation. From the incredible deliverability and high open rates to the simplicity of direct calls to action, texting can be a game-changer for your church's communication strategy. But, there are also some downsides to consider, like limited message space and the need for specialized (often paid) software.

In this video, I dive deep into the pros and cons of using a church website as a communication channel. We're in the middle of a series where we break down different channels available to churches, and today, it's all about websites.

Hey everyone! In today's video, I dive into the pros and cons of onstage announcements as a communication channel for your church. This is part of my series breaking down different communication channels available to churches. I'll break down what makes onstage announcements unique, their advantages, and some challenges you might face. Stay tuned to learn how to make the most of this powerful tool.

In this video, I discuss how churches can effectively use Facebook as a communication tool. I highlight Facebook's pros, such as its potential for viral content, widespread user base, and ability to reach people outside the church. However, I also note the cons, including limited control over who sees posts, low organic reach, and the fact that not all church members use Facebook.

Hey, it's John! In this video, I share the top three goals for successful church social media content. From answering visitor questions to showcasing our unique personality, I've got practical tips to elevate your online presence. Let's unlock the keys to effective church social media together!

Are you wasting your church's money with your social media strategy? Today we're walking through what organic reach is, how it changes over time, and what you can do to most effectively spend your church's resources.

It's one of the most common types of content you see churches posting. But is posting sermon clips a good strategy? My answer might surprise you.

Today I dive into the essential strategies to maximize your church's reach through your Google Business profile. In this video, I provide you with 4 proven tips that will enhance your online presence and attract more visitors to your church.

Social media and online marketing can be incredibly powerful for church growth. But before you dive into content strategies or paid ad budgets, you need to ask yourself an important question. Are you actually ready for growth?

As churches start down the path of online content and social media, there is a very important question that needs to be answered:

What is the purpose of the content we’re creating?

Before you start any project, it’s important to understand what you’re trying to accomplish. Creating online content for social media is no different.

It’s easy to fall for the temptation to prioritize accumulating large followings. However, I believe it's time for a paradigm shift – one that focuses on local engagement and regular invitations to join a service rather than chasing after larger followings.